Fashion and Retail Marketing

Fashion and Retail MArketing Student

Course Description:

Students of the Fashion & Retail Marketing program will learn the principles of fashion design, marketing and retail sales.

Successful students are eligible for 6 college credits at Dutchess Community College or 4.5 credits at Johnson & Wales University. Students earn 3 credits in Business Math from DCC [includes 1 high school credit college level Business Math in Year 2].

Career Opportunities:
  • Buying
  • Advertising
  • Selling
  • Merchandising
  • Retailing
  • Entrepreneurship

Units of Study:
  • Advertising
  • E-Commerce
  • Product Development
  • Services
  • Entrepreneurship
  • Visual Merchandising
  • Public Relations
  • Customer Relations
  • Sales
  • The Global Economy

 

Quick Reference Guide:
Business Information Systems: Fashion & Retail Marketing
Approved for CTE Diploma Designation Yes, eligible on completion of two years
Credits for Two Year Program 8 units for two years, 4 units for one year
Integrated Academic Credits Business Math - 1 credit [year 2; college level];
English 12 - 1 credit over two years
Specialized Academic Credits None
National Competency Exam NOCTI - Retail Trades
Work Based Learning Experience Internships with local businesses
Articulations DCC - 6 credits;
Johnson & Wales - 4.5 credits
Transcript Credits Available DCC - 3 credits in Business Math
Prerequisite General academic
Pull-Out Academics Available English 11, MST, Social Studies 12

Advanced College Credits:

Students who successfully complete this program and matriculate in the Retail Business Management Program will receive 6 college credits toward their Associates Degree at Dutchess Community College or 4.5 credits at Johnson & Wales University.